Journalist's visit to the founding offices of  Nordzucker Company/ Braunsveig, Germany

The purpose of the visit:

  • History, development and current position of the Sunoko Company

  • Production, processing and repurchase of beet sugar in Germany and current trends in EU

  • Beet sugar processing technology and sugar production

  • Sugar industry and market in EU

  • EU regulations

 
 

Media coverage of the visit

  • All journalists were given press material, at the end of the visit, which contained press release of the visit, as well as, a CD with photographs prepared for printing,  and a DVD with the best films of the visit for TV media.

  • Visiting Nordzucker were journalists of 15 different media:

    :: 2 national news agencies

    :: 5 daily newspapres

    :: 4 national TV stations

    :: 1 regional TV station

    :: 3 weekly newspapers

  • 32 reports have been broadcasted and printed ( including the media that were not present at the visit)

  • Most published was the quotation of an executive of Nordzucker saying that the company will do its best to increase the export quantities of sugar in Serbia from the current 185 000t a year to 300 000t a year.